35 Case Interview Examples: McKinsey, BCG, Bain, Accenture, Deloitte and More | MConsultingPrep

Transcript hawaii ! This is Kim and welcome to another operation in the Tips & Techniques part of our perplex throughout platform. You are about to hear a actually concern performance. There is a common Myth that Profitability cases are easier. Well, for beginners, that ’ mho may make sense, but I would argue that Profitability cases can be truly crafty and candidates without good foundation garment will make about the same floor of mistakes careless of character of cases given. The profitableness case we are about to watch will show that. It ’ s a very unconventional

profitableness. It started out like a typical one but getting more and more slippery toward the end. The candidate is fairly good in term of business intuition, but the Tips & Techniques aspect needs a distribute of fine tune ! now let ’ s go ahead and get started !

Interviewer:  Good morning 
Candidate:  Good morning 
Interviewer:  How are you doing today? 
Candidate:  Great! How are you? 
Interviewer:  I am good. It’s always exciting to do cases. So are you ready for it! 
Candidate:  Sure 
Interviewer:  Ok. So your client today is an internet music broadcasting company. For simplicity reason, let’s call them Pandora!  Pandora broadcast music through couple of channels: the website, mobile apps and built-in car radio.   In term of revenue model, Pandora gains case either from selling ads to partners or collecting royalty from listeners for the free-ad version.   Pandora is very large company in terms of market share, but they have been losing money. The company just raised a big amount of cash through IPO.  Investors believe in the company’s future and its stocks is doing well.   However, the management would like to grow with a good foundation.  Pandora has to make profit soon! How would you help your client? 
Candidate:  Ok!  First, may I have some questions to clarify the situation? 
Interviewer:  Yes, go ahead! 
Candidate:  So the client’s business model is to deliver music to customers through three channels: internet website, mobile apps and built-in car radio.   And the client capitalizes by inserting ads while playing music or from the royalty fees from customers? 
Interviewer:  Right! 
Candidate:  So vendors or partners, I should say, will pay the company for inserted ads, right? 
Interviewer:  Correct!   Sometimes, the amount will be calculated based on the number of displayed ads but sometimes it is calculated as a certain percentage of the revenue that our partners generate through the ads. 
Candidate:  Ok I see… And this is a very large company but they aren’t making money? And the CEO wants to at least break-even? 
Interviewer:  Yes 

It ’ s actually a little better to playback the case information and ask clarifications. The candidate does not distinguish between the two and do both at a lapp time. besides, the campaigner was asking these clarifications in an unorganized and unstructured fashion. This is not something severe, but could have been better, specially when this is the identical first separate of the case, where the crucial beginning impression is being formed. My gear would sound like this : “That’s a very interesting problem and I am happy to get the chance to solve it. First of all let me tell you my understanding of the case context and key objectives. Then I would like to ask a few clarifying questions regarding a few terminology and concepts. Both of these are to make sure that I will be solving the right problem.  So here is my understanding of the case: The client is ABC. Here are some DEF facts about the situation we just talked about. And the key case question is XYZ.  Does that correctly and adequately summarize the case?”  once the interviewer confirms, I would move to the clearing share as follows : “Now I would like to ask a few clarification questions. There are three of them:  No 1, … No 2, …  and No 3, …”  You may see above pitch as obvious but that ’ s a perfect exemplar of how you should open any cases. Every details matters. We will point out those details in fair a second. But before we do that, it ’ randomness actually very helpful if you can go back, listen cautiously to the above slope, and try to point out the great components yourselves. only after that, go back to this degree and learn it all together. Alright, let ’ s break down the arrant opening. First of all, you hear me say : “ That ’ s a very concern problem and I am glad to get a casual to solve it ”. This seems fiddling but very beneficial in multiple ways :

  1. I bought myself a couple of seconds to calm down and get focused .
  2. By nature, we as homo unconsciously like those who give us compliments. Nothing better than opening the case with a humble compliment to the interviewer .

And ( deoxycytidine monophosphate ) I showed my big attitude towards the case, which the interviewer would assume is the same for veridical future consulting business problems. You should do that in your interviews besides. Say it and accompany it with the best smile you can give. It shows that you are not afraid of any problems. In fact, you love them and you are constantly ready for them. second, I did what I refer to as the “ map habit ”, which is to always say what you are about to do and then do it. Just like person in the cable car showing the drivers the route before cruising on the road. The driver would love it. This is where I said : “ Let me tell you my understand of the case context and key objectives. then ABC… ”.

Third, right at the begin of the character, I try to be quartz glass clear and easily to follow. I don ’ t let the interviewer confused between playing the font vs. asking clarification questions. I distinguish between the two actually cautiously. This habit probably doesn ’ thyroxine change the consequence of how the font goes that much, but it surely importantly changes the stamp the interviewer has of me. fourth, in playing back the character, each person would have a different way to re-phrase. But there are three buckets to always include :

  1. Who is the customer
  2. The facts regarding the customer and the situation and ( carbon ) The key interview and the objective of the case .

Fifth, after playing the encase context and objectives, I pause for a second and ALIGN with the interviewer : “ Does it correctly and adequately summarize the sheath ? ”. This is a habit that every consult director loves for young consultants to do. cipher wants freshman folks to spend weeks of rage and hard-work build an excel model that the team can ’ deoxythymidine monophosphate use. This habit is extensively taught at McKinsey, Bain and BCG, so therefore interviewers would love person that exhibits this habit often in case interview. last, when asking clarification questions, you hear me number them very cautiously to create the strong impression that I am identical organize and structured. I said I have three clarifying questions. then I issue them as I go through each. No.1, No.2, and No.3. sometimes, during interviews it ’ randomness arduous to know precisely how many items you are going to get. One room is to take timeout often to carefully plan your pitch. If this is not possible in certain situations, you may skip telling how many items you have ; but you should decidedly hush numeral your question : No.1, No.2 ; and so on.

Candidate:  Is there anything else we should be aware of? 
Interviewer:  Yeah… The company needs to turn that over within 12 months. Otherwise, the CEO worries that the stock price may be hurt. 
Candidate:  Ok… So solutions… if any… have to work within… 12 months? 
Interviewer:  Correct! 
Candidate:  I see… Can I have a minute to gather my thoughts? 
Interviewer:  Sure! Go ahead. 

merely a moment ago, the candidate actually exhibited a good habit. After going through his clarification questions, the campaigner ended by asking the “ is there anything else ” question. In this encase, I actually give out an important piece of data. Though this is not identical common as not every interviewer is that generous in giving out data. But this is a habit management consultants have to have every day when talking to experts, clients, or key stakeholders. The identify is to get the most data and insights out of every interview and this is the type of open-ended question every adviser asks several times a day. To show of this substance abuse in a case interview is very good ! Candidate: …(about 70 seconds later)…  Ok. So clearly that the objective here is to have a break-even net income within 12 months. My plan is to look at the revenue and the cost. Compare that with historical data and data (if available) from the competitors. Based on comparisons, I can draw conclusions as to why the company is losing money and propose solutions to turn over the company net loss.  Does that sound like a fair approach to you?  There are three things I would like you to pay care to : first, it took the candidate up to 72 seconds to “ gather his thoughts ”. This is a small besides long in a shell consultation. I intentionally leave the 72 seconds of silence in the recording so you get an mind of how long that is in actual situations. But it ’ s worth-noting hera is not alone that. While in some very complicated and wyrd cases, it ’ second very well to take that long to truly think and gather ideas. In this encase, the approach as proposed by the campaigner is very dim-witted. For this very approach path, I think no more than 15 to 20 seconds should be used. No.2, with that said, I have told I actually like the fact that this candidate exhibits the “ function ” habit. Before going true to the approach he draws the overall border on first. No.3. You besides see hera that the campaigner tried to align the border on with me by asking my thoughts on it. As I equitable said on the previous comment, this is a great substance abuse to have. not only does it help reduce gamble of going into the faulty guidance in case interviews, but it besides creates a good impression. Consulting interviewers love people doing it frequently ! Interviewer: Fair enough  Candidate: Thanks! So can I have information on the company’s revenue, any data on the revenue? here we see a not truly bad reception that for sure could be much better. The candidate was going into the first ramify of the analysis which is Revenue. I would fix this in 3 aspects : First, flush though we merely talked about the overall approach, it ’ second still better to briefly set up the issue tree first base then clearly note that you are going into one ramify. second, this is not a must, but I always try to make my hypothesis as explicitly clear as possible. here the campaigner barely implicitly made a guess that the problem is on the tax income side. The best direction to show our hypothesis-driven mentality is to explicitly say it. Third, you hear this a short ton of times in our end-to-end platform but I am going to repeat it again and again. It is better to show the habit of aligning here besides. Don ’ metric ton equitable go into tax income, before doing that, give the interviewer a chance to agree or to actually guide you to Cost. then, summarizing the above insights, my lurch would sound something like this : “ therefore as we equitable discussed, a profit trouble is either caused by gross or by cost. Unless you would like to go into cost first, let ’ s speculate that the trouble is on tax income side. I would like to look deeper into Revenue. Do we have any data on the tax income ? ” And while saying this, you should literally draw an issue tree and charge to each as you speak. Interviewer: Yes. The 2013 revenue was $425 million. The year before was $275 million.  Candidate: …(silent 2 seconds)… And do we have any data on the revenue of competitors? There is an matter to subject interview peak I want to point out here. Notice how the candidate responds after receiving two data points from me. He went straight into the adjacent question without at least acknowledging the data received and besides without briefly analyzing it. I am beaming that the candidate makes this mistakes… well, not glad for him but for the greater consultation of this plan. I would like to introduce to you the perfect substance abuse of what you should react and do every time you have any piece of data during case interviews. indeed three things you need to do : step 1 : Say … that ’ s an matter to while of data. This helps the interviewer acknowledge that you have received and understand the data. This besides buys you a small time. And furthermore, it ’ mho always a good thing to give out modest compliments to the interviewer. measure 2 : Describe the data, how it looks, is there any special noteworthy drift ? In this lawsuit, we should point out that gross actually grew by more than 50 %. besides notice here that I immediately quantified the difference in particular quantitative measurement ( in this sheath, share ). Saying tax income went up is good, but it ’ sulfur great to be able to say gross went up by more than 50 %. mistreat 3 : Link the vogue identified back to the original case question and the hypothesis you have. Does it prove, disprove, or open up new investigation to actually test the hypothesis ? In this case, this data firearm actually opened up new investigating areas to test the hypothesis that the constriction is within gross. My sample cant for this step 3 would sound like this : “ It ’ s interesting that tax income went up quite a piece. however, to be able to in full reject our guess on the tax income, I would like to compare our tax income to that of the competitors as well. ” then only at this point, after going through 3 steps above, I ask for the competitors ’ tax income like the candidate did. Notice hera that I ended up asking the same motion the campaigner did. This shows that the candidate does have a good intuition and thought march. It ’ second equitable that he did all of these implicitly on his head. In consulting case interview, it ’ south constantly good to do everything equally explicitly as possible.
not merely is it easier to follow but it helps show your great think process.

Interviewer:  Actually, we don’t. But competitors’ data is not going to be helpful anyway. We know that since we are dominating the market. We hold more than 70% of the market share. We set the sectors standard on most facets. 
Candidate:  Ok… Does it mean the other companies are losing money as well? 
Interviewer:  Well yes. Most of our competitors are losing money. Some break even. 
Candidate:  Interesting! Probably it’s an industry-wide problem, and as the market leader, we have got to solve it first.   

…(silent for 4 seconds)… Ok. I will stick to the approach. I will dig… I will go deeper into revenue then. 

… the rest of the transcript is available in our end To End Case Interview

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Category : interview

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