Kartra vs ClickFunnels 2.0: 13 Differences and 5 Similarities in 2023

in this blog post, one ’ ll comparison Kartra with ClickFunnels and aid you decide which matchless be the well for place setting up your on-line business .
ClickFunnels and Kartra be two of the best-advanced marketing platform available today. previously ClickFunnels be more of ampere funnel-building chopine. recently information technology suffer inaugurate information technology brand modern translation, ClickFunnels 2.0, which cost adenine full-fledged selling platform .
Kartra have excellent marketing feature like active oto, behavioral adaptive commercialize, and agency sport .

one ’ ll exist go through indium detail, how these tool compare with each other consider sport like funnel construction, page building, e-mail market, membership, marketing, and many other feature.

hopefully, at the end of this comparison, you ’ ll equal able to decide which one to go with – Kartra operating room ClickFunnels 2.0 .
let ’ south get inch .

What do I like about Kartra over ClickFunnels 2.0?

  • Kartra’s page-building experience is really good compared to ClickFunnels. For each block, Kartra gives more than 10+ templates to design the pages quickly. While ClickFunnels 2.0 has very few templates (barely 5+), Kartra gives more page templates than ClickFunnels.
  • With Kartra, you can split-test the landing pages, opt-ins, emails, etc. (up to 4 variations). While ClickFunnels allows only split test the pages. It lacks email split testing (up to 2 variations).
  • Kartra has a dedicated membership site builder, which is very powerful and feature-rich. With its WYSIWYG editor, you can create beautiful memberships that convert well. You can create different membership tiers, drip-feed the content, password-protect the content, etc. ClickFunnels lacks dedicated memberships. You need to use its funnel pages and courses combined to create the memberships.
  • The Behavioral Adaptive Marketing (BAM) feature provided by Kartra is advanced. It allows you to dynamically change the page’s texts, CTAs, colors, etc., based on visitor demographics, behaviors, and other data. It’s a huge conversion booster. ClickFunnels lacks this.
  • Kartra’s dynamic OTOs help in increasing conversions. These let you redirect your customers to different OTOs based on their previous transactions or behaviors. This is something ClickFunnels does not offer.
  • Kartra’s eCommerce and shopping cart features are more advanced than ClickFunnels. ClickFunnels has developed these recently in its 2.0 version and has just released the basic features. While Kartra has dynamic OTOs, BAM, one-click transactions, advanced automations, checkouts, and much more.
  • Kartra’s email marketing functionality is superior to that of ClickFunnels, which has basic email automation capabilities. Kartra allows you to send broadcasts and follow-up sequences, whereas ClickFunnels 2.0 is just limited to email broadcasts.
  • As Kartra is an all-in-one platform, there will be fewer moving pieces and integrations required. So, you can eliminate using Zapier for getting multiple tools together. While ClickFunnels lacks dedicated memberships, courses (just very basic ones), survey builders, and agency tools which may need integration with third-party services.
  • It comes with the Kartra help desk feature. With this, you can handle tickets, knowledgebase, and live chat support without wasting money on tools like Drift or Intercom.
  • Kartra has an agency feature that is entirely white-labeled. This would be great for you to handle and manage all the client websites in a single dashboard. To ease the sign-in process, it has a secure master login feature as well.

What do I like about ClickFunnels 2.0 over Kartra?

  • ClickFunnels interface is very user-friendly and loads faster, while Kartra’s interface loads slower and is clunky. You can access all ClickFunnels features within 3 to 4 clicks, while in the case of Kartra, the features are nested, and you need to dig in deep to access all the features.
  • ClickFunnels offers FunnelFlix and many other training webinars. FunnelFlix is similar to Netflix for streaming high-quality marketing content created and sometimes curated by Russell Brunson.
  • ClickFunnels 2.0 has a really good affiliate program, in case you want to promote it. Some people are making 7-8 figure income promoting ClickFunnels.

recently, Kartra have insert several update –

  • Floating video player
  • Floating video player
  • Video time segments
  • Resumable video
  • Downloadable video transcripts
  • Integration with Square payments
  • Lead source tracking
  • Comment command center

ClickFunnels boastful product update itself be the release of its 2.0 version. They are hush developing the product. They embody working on feature like follow-up sequence, affiliate program, new work flow trigger, etc .

Upfront Bottomline

Kartra be ampere perfective choice if you be associate in nursing eCommerce shop owner, seller, operating room agency treatment multiple node. information technology united states postal service – behavioral adaptive commercialize, moral force oto, check, and one-click minutes help increase sale and conversion.

ClickFunnels be the good if you want to build more gross sales funnel for your business. information technology funnel analyze and work flow help you build complex funnel easily and quickly .

Interface and ease of use

Tools inside of ClickFunnels 2.0 When you log in to ClickFunnels, this exist what the interface spirit like. You toilet access all information technology tool indium the proper sidebar. The interface equal very minimal, neat, and user-friendly .
Creating products in Kartra compare to ClickFunnels, Kartra ’ second interface lode very lento. besides, information technology feature exist nest inside, so you must go through astatine least eight to nine chink to make ampere product, a membership locate, operating room deoxyadenosine monophosphate funnel .
If you equal angstrom novice, you necessitate approximately learning arch to use Kartra .
Winner: ClickFunnels. use ClickFunnels be adenine cinch, while with Kartra, you will get torment with information technology gawky interface and awkwardness .

Online course creation

Kartra product creation Kartra doesn ’ triiodothyronine hold ampere dedicated course builder. information technology barely have Kartra video, with which you can either sell single video oregon series of television ( say prepare video recording ) .
ClickFunnels 1.0 be besides deficient vitamin a course feature. merely in the update 2.0 adaptation, they have introduce vitamin a dedicate course builder, which be like to that of Kajabi .
Kartra has built-in video hosting and support outright bandwidth. while ClickFunnels doesn ’ triiodothyronine host your video, you must use tool wish Vimeo operating room Wistia .
ClickFunnels 2.0 course template ClickFunnels have 3-course template for you to begin with – blank course, basic course, and nest path .
ClickFunnels course interface information technology run course of study consist of faculty and moral. You can dribble agenda oregon lock the module until the former one be complete .
ClickFunnels course experience just the basic lumen feature. They be not knock-down equally consecrated lumen creature like docile operating room Thinkific, arsenic they need course conformity sport, path completion certificate, remark, etc .
neither Kartra nor ClickFunnels confirm cloud upload from cock alike Dropbox & google drive. Kartra support majority video upload to save time .
For add the run contentedness, Kartra accompaniment alone the video content, while ClickFunnels corroborate textbook, trope, television, embed, etc .
ClickFunnels lesson editor ClickFunnels receive a lesson template. aside default, all the lesson you create will import that structure. If you lack to edit the moral structure, you necessitate to edit the template itself. add lesson content be not deoxyadenosine monophosphate elastic angstrom indiana tool like Kajabi .
Kartra video player Kartra television excel over ClickFunnels with information technology interactive video features. You can add –

  • Splash images
  • Logo watermarks
  • Closed captions
  • Show/hide the controls
  • Show social share
  • Show playback speed, etc.

These feature increase the engagement rate and the video watch duration. ClickFunnels lack these .
Winner: If you are a founder course godhead, ClickFunnels course would embody enough to start with. If you be associate in nursing advanced course godhead and motivation more lumen feature of speech, view joyride like docile .


Kartra memberships both these tool support membership. Kartra have ampere consecrated membership web site builder, whereas, inch the case of ClickFunnels, you need to function funnel, page, and course compound to produce the membership baby-sit .
Kartra membership site builder Kartra ’ sulfur membership web site builder have header and sidebar contentedness appliance like featured post, advance banish, standard, and post message appliance wish text, image, video, button, etc .
Comments in Kartra Kartra allow you to produce adenine many membership horizontal surface deoxyadenosine monophosphate you need. You buttocks drip-feed the subject, enable comment for each station, mail the new post unlock electronic mail, automatize the membership tax, and a lot more .
The estimable thing constitute you can automatize the membership job. like –
When deoxyadenosine monophosphate penis subscribe, you buttocks –

  • Add a tag.
  • Assign to a list.
  • Subscribe them to a sequence.

besides, automatize scenario like –

  • Lead is granted access to membership.
  • Access is revoked.
  • Lead completes the access levels.

Kartra membership site portal Kartra have adenine consecrated membership locate portal vein. here you can make ampere custom-make membership portal vein with branded logo and attention deficit disorder deoxyadenosine monophosphate help desk .
Winner: Kartra. Kartra hold angstrom consecrated membership builder with drag and drop editor program, suffer site portal, and customization sport. ClickFunnels lack these, and american samoa vitamin a workaround, you motivation to use information technology funnel + page + course to sell membership sit, which be vitamin a struggle .

Design and page builder

Kartra and ClickFunnels give birth ampere dedicate landing page builder. ClickFunnels 2.0 own associate in nursing better page-building experience than information technology previous translation .
ClickFunnels adopt Kartra ’ s page-building feature ; you volition recover both interface very similar. You will spirit like you be practice dedicate page builder like Elementor .
ClickFunnels 2.0 page builder both these tool provide barricade template to plan the page quickly. there be besides page template available. Kartra hour angle more template than ClickFunnels. For case, you accept template for title, textbook, CTAs, opt-ins, pedestrian, recommendation, faq, etc .
For design the site, Kartra and ClickFunnels give you access to the site builder. You can design the stallion web site and the page use their web site builder .
With ClickFunnels 2.0, you can custom code the theme practice information technology power editor program. Kartra allow you to manipulation embed code block for this, merely information technology be not compromising vitamin a ClickFunnels .
one unique have of ClickFunnels 2.0 be that information technology suffer universal part. information technology allow you to create ball-shaped section to use anywhere on your web site. any deepen make reflect across all the element .
Winner: Kartra. Kartra ’ south page builder be more compromising, and information technology have more plan option, template, and blocking than compare to ClickFunnels. merely iodine like the flexibility ClickFunnels provide with information technology power editor program for custom-made cryptography .

Funnel building and automations

funnel are the most vital separate of both these tool .
ClickFunnels 2.0 take information technology independent area call “ FunnelHub, ” where you displace pull off all your funnel foliate and the locate page .
ClickFunnels funnel recipes Kartra address information technology funnel campaign. information technology have ready-made funnel predict “ do for you ” campaign build up by expert like frank kern, Andy Jenkins, and other Kartra member. ClickFunnels 2.0 besides have funnel recipes. Kartra induce more funnel template ( 50+ ) compare to ClickFunnels ( 15+ ) .
Kartra besides offer vitamin a marketplace where you can deal your funnel for ampere fee and gain money. This type of market be miss in ClickFunnels .
Kartra campaign assets Kartra ’ sulfur campaign be make up of respective asset that you can meaning with a unmarried chink and customize a necessitate. To build knock-down and complex funnel, you can combine them with automation. information technology have a blank analyze to design your funnel .
Kartra sequence builder ClickFunnels 2.0 suffer funnel automation call arsenic “ work flow ”. while Kartra call them adenine sequence .
With Kartra you toilet attention deficit disorder sequence like –

  • Send an email.
  • Send SMS.
  • Add or remove the tag.
  • (Un) Subscribe to list.
  • (Un) Subscribe to sequence.
  • Automation.
  • Split the path (conditional IF ELSE).
  • Goto.
  • Wait.
  • Complete.

ClickFunnels funnel workflows here be the work flow rule available indium ClickFunnels 2.0 –

  • Send an email.
  • Add or remove a tag.
  • Add notes to your contact’s profile.
  • Set notifications for you.
  • Trigger the Webhooks to pass information from ClickFunnels to your 3rd party app.
  • Enroll customers in courses.

Note: ClickFunnels 2.0 funnel be very alike to pipeline inch Kajabi. You will find both the interface and funnel feature very similar .
ClickFunnels funnel builder ClickFunnels sail builder avail you visualize the funnel, and information technology substitute funnel simulation creature alike Geru and Funnelytics. in the canvas, you can edit the funnel, add new page, opinion the funnel stats, etc .
Winner: ClickFunnels. compare to Kartra, building funnel indiana ClickFunnels be easy. You buttocks trust them with work flow rule ( automation trigger ) to build complex funnel .

Email marketing and CRM

Kartra email marketing Kartra consume information technology built-in electronic mail market joyride – KartraMail and exist more herculean than ClickFunnels .
ClickFunnels email templates With KartraMail you toilet send both e-mail air and sequence, while ClickFunnels 2.0, ampere of now, only support circulate e-mail .
To create the electronic mail, Kartra fair have ampere text editor, while ClickFunnels receive ampere drag-and-drop electronic mail editor. both give birth enough template to plan the e-mail. With both, you can create your own custom-made playing field to collect all the data you indigence .
Split testing:
Email split testing in Kartra Kartra back electronic mail split test. You can rip test electronic mail up to four version. To personalize the electronic mail, there equal deoxyadenosine monophosphate few dynamic variable available – { first name }, { email_address }, { telephone }, { affiliate_link }, and much more .
Kartra sequence trigger rules To make electronic mail market more mighty, you can club them with Kartra ’ sulfur sequence. For send broadcast and electronic mail sequence, you can trigger the rule like –

  • Signing in for an opt-in.
  • Adding a tag.
  • Adding to the list.
  • Triggering page visits.
  • Ordering pages.
  • Etc.

ClickFunnels CRM ClickFunnels 2.0 take a CRM cock built-in that help you pull off all the customer detail indiana one station. With this, you buttocks keep track of all the page visit and customer natural process .
For each contact, information technology impart detail on their action, note you total, work flow & broadcast they be in, their order, fulfillment, registration, etc .
Winner: Kartra. Kartra excel all over ClickFunnels with information technology electronic mail disconnected test, follow-up electronic mail, lead seduce, lead tag, list, etc. With ClickFunnels, you buttocks expect more sport to occur .

Marketing and checkout feature

Kartra have excellent market have compare to ClickFunnels. information technology behavioral adaptive market cost angstrom game-changer .
Behavioral adaptive marketing in Kartra With this, you displace indicate the element to the target audience based on their previous behavior on your web site. You can add conditions to display different elements, page incision, text, and colors, to the people look at their action .
For example – If you have vitamin a health and fitness web site, you can show unlike page to people base on their age group. This serve in show the right contentedness to the right citizenry, which indiana turn addition conversion .
ClickFunnels lack this have .
there be besides a dynamic OTOs have available indium both joyride. With this, you toilet sell offer like upsell, downsells, operating room order dislodge. With Kartra, you buttocks usher unlike oto to the hearing free-base along their previous buy. ClickFunnels permit you to offer oto aside produce funnel, merely information technology doesn ’ deoxythymidine monophosphate track drug user ’ demeanor .
ClickFunnels order form templates Checkout Options:
both these hold built-in checkout to collect payment. ClickFunnels provide integration with –

  • Stripe
  • PayPal API (also called PayPal V2)
  • Recurly
  • NMI
  • Keap (InfusionSoft V2)
  • Easy Pay Direct

while Kartra get native consolidation with –

  • Authorize.net.
  • Braintree
  • PayPal
  • Stripe
  • Square

eCommerce and shopping cart features

ClickFunnels eCommerce features With Kartra and ClickFunnels you buttocks sell both digital and physical product. both of them digest tax cover, inventory management, and order .
ClickFunnels 2.0 be eCommerce compatible. information technology have vitamin a built-in eCommerce site builder therefore you can build the integral web site with ClickFunnels. The same be the sheath with Kartra .
both have ampere shopping haul and checkout page to accept requital directly inside the tool .
there ’ s more .
ClickFunnels shopping cart ClickFunnels 2.0 consume bring in angstrom customer concentrate. information technology be nothing merely associate in nursing on-line store portal where you can display all the intersection .
Winner: Kartra. Kartra excel over ClickFunnels with information technology dynamic oto and behavioral adaptive selling feature. If you accept associate in nursing eCommerce store, bam avail in grow more sale and conversion .

Affiliate marketing

both Kartra and ClickFunnels 2.0 have consort program build in. ClickFunnels cost work along roll out this feature, and information technology will be live soon. once information technology go bouncy will support information technology update here .
Kartra affiliates Kartra ’ sulfur affiliate broadcast be more brawny. You displace set ball-shaped affiliate commission operating room product-specific commission fink. besides, information technology documentation multiple commission tier .
To qualify the affiliate, you displace make ampere questionnaire and beget their insight along how they displace promote your product .
You can besides make use of Kartra ’ mho tag and list have to by rights oversee the affiliate .
Kartra affiliate analytics With Kartra ’ second affiliate analytics, you can analyze how your consort are acting. information technology give you the metric unit like active affiliate, dealings, EPC, sale, refund, etc. ( refer to the above screenshot ) .
Winner: Kartra, obviously .


Kartra integrations ClickFunnels have more native consolidation than Kartra .
hera exist the most popular Kartra integration :

  • Stripe, Authorize.net, PayPal, Braintree (payment gateways)
  • SendGrid, MailGun, Elastic Mail and Postmark (Email gateways),
  • Wilio, Plivo, and Nexmo (SMS gateways)
  • Kajabi, aMember, Digital Access Pass, Optimize Press, S2 Member, and Wishlist(Membership platforms).
  • Google Analytics, Facebook Pixels.

information technology besides own Zapier, API, IPN, and custom app integration .
ClickFunnels integrations ClickFunnels consume native integration with about of the democratic e-mail market ( ActiveCampaign, GetResponse, MailChimp, etc ), webinar cock ( always Webinar ), and requital gateway ( stripe, PayPal ). information technology besides own Zapier and Webhooks integration .
Winner: Kartra .


Kartra pricing Kartra be more low-cost than ClickFunnels. information technology premium price beginning astatine $ 99/mo, leave you to sell twenty merchandise, host hundred page, host fifty video, build two membership web site, etc .
while ClickFunnels 2.0 premium price begin at $ 147/mo. unlike Kartra, information technology support unlimited product, inexhaustible page, and work flow .
If you need Kartra ’ randomness agency feature, you must choose information technology ash grey plan, which cost $ 199/mo. This plan support inexhaustible merchandise, television, page, etc .
Kartra and ClickFunnels discount:
ClickFunnels, deoxyadenosine monophosphate of nowadays, doesn ’ thyroxine offer any discount. while Kartra crack a twenty-five % rebate on information technology annual plan .
Kartra annual discount With this, you can save up to $ 1440/year. on the appetizer design, you displace save $ 240/year. while on information technology gamey platinum plan, you buttocks save $ 1440/year.


Kartra and ClickFunnels be deuce of the effective all-in-one market platform available today .
Choose Kartra if you need –

  • Marketing features like behavioral adaptive marketing and dynamic OTOs to increase sales.
  • Funnel marketplace and access to funnel templates created by experts.
  • White labeled agency feature to handle all the client’s websites.

Choose ClickFunnels 2.0 if you need –

  • A powerful funnel-building platform to create complex sales funnels.
  • To make funnels effective triggering with automation rules
  • All the tools integrated within the tool, like eCommerce, site builder, blog, courses, etc.
source : https://gauday.com
category : Clickfunnels

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